We curate a thoughtfully chosen collection of premium beauty brands, offering elevated essentials in skin care, hair care, makeup, and bath and body care.
We offer our customers a carefully selected range of top beauty brands, featuring high-quality products in skin care, hair care, makeup, and bath and body.
This is a list of the Most Popular brands that we carry. There are many, many more. If you are looking for a particular brand, please use the search bar.
We partner with brands that offer clean, natural, and organic skin, hair, bath, and body care products that align with our retail standards and brand vision.
Nightly Age-Defying Moisturizer transforms dry and dehydrated skin with powerful antioxidants and peptides overnight for a more youthful appearance. Fatty acids promote natural collagen reproduction, while vitamin E and rosemary oil shield your complexion from environmental aggressors. Diminishing the appearance of deep expression lines and discoloration, the creamy formula rebuilds and hydrates to strengthen skin's natural barrier.
This advanced anti-aging treatment helps increase firmness and elasticity while helping improve the appearance of fine lines, wrinkles, photodamage, uneven skin texture and tone. This unique complex contains a proprietary blend of advanced peptide technology, Vitamin C, Retinol, Vitamin E, Glycosaminoglycans and Hyaluronic Acid—a unique combination that helps rejuvenate skin vitality. This formulation is ideal for sun damaged and aging skin.
This rich dual-action face, neck and décolletage cream helps increase firmness and elasticity while moisturizing the skin. This exclusive formulation contains a proprietary blend of advanced peptide technology, Vitamin C, Retinol, Shea Butter, Jojoba Esters and Squalane—a unique combination that enhances skin vitality. This luxurious cream is ideal for normal, combination or dry skin.
The REEDLE SHOT™ 100 is a powerful booster skincare treatment designed for daily use, helping to promote a glowing, even-toned complexion. Formulated with CICA REEDLE™, composed of micro-sized, mineral-derived particles, this treatment supports the enhanced delivery of key ingredients into the skin for visible skincare benefits. By improving the skin's absorption capacity, it helps to refine the look of pores, leaving the skin smooth, revitalized, and hydrated.Experience brand new skincare at home with the VT REEDLE SHOT™ 100 2STEP MASK, a powerful two-step solution designed to refine skin texture and care pores. This advanced skincare system contains micro-particles of CICA REEDLE™ to support healthier-looking skin and provide targeted care for areas that need it most.Step 1: REEDLE SHOT™100The first step features VT REEDLE SHOT™ 100, powered by CICA REEDLE™, VT’s innovative skincare technology that is 14 times thinner than pores, awaken energy from within the skin with the ‘PHYSICAL DERMA DELIVERY SYSTEM’ rather than on the surface of the skin. It helps the absorption of skincare products and assists in smooth skin formation through exfoliation care. REEDLE SHOT™™ 100 enhances daily skin condition by supporting the absorption of key ingredients and improving immediate vertical pore (length) and pore count.Step 2: REEDLE SHOT™ BALANCE MASKThe second step involves the REEDLE SHOT™ BALANCE MASK with an extra thin sheet mask made from vegan-certified Lyocell fabric. It helps to lock in moisture and boosts the effects of the REEDLE SHOT™ 100. Formulated with tea tree leaf extract, ceramide, collagen, and fatty acid complexes, this mask delivers moisture and key ingredients, helping to support skin’s natural balance.
The REEDLE SHOT™ 100 is a powerful booster skincare treatment designed for daily use, helping to promote a glowing, even-toned complexion. Formulated with CICA REEDLE™, composed of micro-sized, mineral-derived particles, this treatment supports the enhanced delivery of key ingredients into the skin for visible skincare benefits. By improving the skin's absorption capacity, it helps to refine the look of pores, leaving the skin smooth, revitalized, and hydrated.Experience brand new skincare at home with the VT REEDLE SHOT™ 100 2STEP MASK, a powerful two-step solution designed to refine skin texture and care pores. This advanced skincare system contains micro-particles of CICA REEDLE™ to support healthier-looking skin and provide targeted care for areas that need it most.Step 1: REEDLE SHOT™100The first step features VT REEDLE SHOT™ 100, powered by CICA REEDLE™, VT’s innovative skincare technology that is 14 times thinner than pores, awaken energy from within the skin with the ‘PHYSICAL DERMA DELIVERY SYSTEM’ rather than on the surface of the skin. It helps the absorption of skincare products and assists in smooth skin formation through exfoliation care. REEDLE SHOT™™ 100 enhances daily skin condition by supporting the absorption of key ingredients and improving immediate vertical pore (length) and pore count.Step 2: REEDLE SHOT™ BALANCE MASKThe second step involves the REEDLE SHOT™ BALANCE MASK with an extra thin sheet mask made from vegan-certified Lyocell fabric. It helps to lock in moisture and boosts the effects of the REEDLE SHOT™ 100. Formulated with tea tree leaf extract, ceramide, collagen, and fatty acid complexes, this mask delivers moisture and key ingredients, helping to support skin’s natural balance.
Correct, perfect, and rejuvenate your skin with Well People’s Bio Correct Concealer. This full-coverage concealer has a light-as-air, creamy formula that smoothly blends and conceals imperfections. You’ll create a flawless canvas as you reap the skin benefits of Pomegranate Oil, Olive Oil, and Castor Seed Oil—the formula’s plant-based ingredients that work to hydrate, nourish, and refresh your complexion. Why Well People loves it:• Buildable full coverage to correct and conceal• Ultra-light, creamy texture blends with ease• Hydrate and rejuvenates skin• Enriched with plant-based ingredients like Pomegranate Oil, Olive Oil, and Castor Seed OilPlant-Powered Ingredients: • Organic Pomegranate Oil: Hydrates skin• Organic Olive Oil: Rich in Vitamins A, D, E, and K, this powerful humectant helps skin retain vital moisture• Organic Castor Seed Oil: Rich in essential fatty acids that help condition and replenish skinAll Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Correct, perfect, and rejuvenate your skin with Well People’s Bio Correct Concealer. This full-coverage concealer has a light-as-air, creamy formula that smoothly blends and conceals imperfections. You’ll create a flawless canvas as you reap the skin benefits of Pomegranate Oil, Olive Oil, and Castor Seed Oil—the formula’s plant-based ingredients that work to hydrate, nourish, and refresh your complexion. Why Well People loves it:• Buildable full coverage to correct and conceal• Ultra-light, creamy texture blends with ease• Hydrate and rejuvenates skin• Enriched with plant-based ingredients like Pomegranate Oil, Olive Oil, and Castor Seed OilPlant-Powered Ingredients: • Organic Pomegranate Oil: Hydrates skin• Organic Olive Oil: Rich in Vitamins A, D, E, and K, this powerful humectant helps skin retain vital moisture• Organic Castor Seed Oil: Rich in essential fatty acids that help condition and replenish skinAll Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Achieve that flawless skin “no-makeup” look with Well People’s Bio Powder Foundation. This pressed powder vegan foundation combines the hydrating benefits of organic squalane in skin care with the staying power of a liquid foundation to effectively control shine and smooth your complexion. The plant-based formula is lightweight and formulated with ultra-fine pigments, allowing you to customize your coverage into a natural, semi-matte finish.Why Well People loves it:• Light-to-medium coverage with a semi-matte finish• Helps absorb oils and control shine• Ultra-fine pigments smooth and perfect your complexion• Infused with plant-powered ingredients like Squalane, Organic Corn Starch, and Mica• Talc freePlant-Powered Ingredients:• (Olive Derived) Squalane: Boosts hydration in skin and promotes a healthy glow• Organic Corn Starch: Controls excess oil and makeup creasing• Mica: Provides skin with a natural shimmery finishShades:• 1C - Fair with pink undertone• 2W - fair with golden undertone• 3W - Light with golden undertone• 4N - Light medium with neutral undertone• 5C - Medium with cool undertone• 5.5W - Medium with very golden undertone• 6N - Medium tan with neutral undertone• 7W - Tan with olive undertone• 8W - Tan with golden undertone• 9W - Rich tan with warm peach undertones• 10N - Dark with neutral undertones• 11C - Deep with neutral cool undertonesAll Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Allure Best of Beauty Winner 2020Your makeup, skincare, and sun protection all in one step with Well People’s Bio Tint SPF 30 Tinted Moisturizer. This triple threat tinted facial moisturizer allows you to instantly blur imperfections, build coverage with a dewy finish, moisturize your skin, and shield it with SPF 30. The plant-powered formula is bursting with organic skincare superheroes like Broccoli Seed Oil, Non-micronized Zinc, and Raspberry Seed Oil that brighten, smooth, and hydrate skin to perfection without clogging pores.Why Well People loves it:• Tinted formula smoothes imperfections • Moisturizes skin• SPF 30 to protect skin from the sun• Light-to-medium buildable coverage with a satin finish• Enriched with plant-based ingredients like Broccoli Seed Oil, Non-micronized Zinc, and Raspberry Seed OilPlant-Powered Ingredients: • Broccoli Seed Oil: Helps nourish skin• Non-Micronized Zinc: Protects skin from the sun• Raspberry Seed Oil: Helps to moisturize, soothe, and soften skinShades:• 1C - Fair with cool peach undertones• 2W - Fair with warm undertones• 3N - Light with neutral peach undertones• 4W - Light with warm undertones• 5N - Medium with neutral undertones• 6W - Medium with warm undertones• 7N - Medium with neutral undertones• 8N - Tan with neutral undertones• 9W - Tan with warm golden undertones• 10W - Dark with warm golden undertones• 11W - Dark with golden peach undertones• 12W - Dark with warm olive undertones• 13W - Deep with warm undertones• 14N - Deep with neutral undertonesAll Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Allure Best of Beauty Winner 2020Your makeup, skincare, and sun protection all in one step with Well People’s Bio Tint SPF 30 Tinted Moisturizer. This triple threat tinted facial moisturizer allows you to instantly blur imperfections, build coverage with a dewy finish, moisturize your skin, and shield it with SPF 30. The plant-powered formula is bursting with organic skincare superheroes like Broccoli Seed Oil, Non-micronized Zinc, and Raspberry Seed Oil that brighten, smooth, and hydrate skin to perfection without clogging pores.Why Well People loves it:• Tinted formula smoothes imperfections • Moisturizes skin• SPF 30 to protect skin from the sun• Light-to-medium buildable coverage with a satin finish• Enriched with plant-based ingredients like Broccoli Seed Oil, Non-micronized Zinc, and Raspberry Seed OilPlant-Powered Ingredients: • Broccoli Seed Oil: Helps nourish skin• Non-Micronized Zinc: Protects skin from the sun• Raspberry Seed Oil: Helps to moisturize, soothe, and soften skinShades:• 1C - Fair with cool peach undertones• 2W - Fair with warm undertones• 3N - Light with neutral peach undertones• 4W - Light with warm undertones• 5N - Medium with neutral undertones• 6W - Medium with warm undertones• 7N - Medium with neutral undertones• 8N - Tan with neutral undertones• 9W - Tan with warm golden undertones• 10W - Dark with warm golden undertones• 11W - Dark with golden peach undertones• 12W - Dark with warm olive undertones• 13W - Deep with warm undertones• 14N - Deep with neutral undertonesAll Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Well People’s Supernatural Complexion Stick Foundation + Concealer is a multi-use complexion stick that your skin will love. This lightweight, creamy foundation and concealer hybrid delivers buildable, light-to-medium coverage and a natural finish that’s ideal for spot coverage or all-over wear. Enriched with oil-absorbing bamboo stem powder, black cumin seed oil and an antioxidant botanical blend, the skin-balancing formula helps to moisturize, soften and even out skin tone for brighter skin over time. Features an easy-to-use stick format and domed bullet head that are perfect for on-the-go touch-ups.Why you’ll love it:• Lightweight concealer and foundation stick that helps to moisturize, brighten, even out skin tone and absorb excess oil• Delivers buildable, light-to-medium coverage and a natural finish that melts into skin• Versatile makeup stick that’s perfect for spot coverage and an all-over application• Enriched with bamboo stem powder, black cumin seed oil and an antioxidant botanical blend• Easy-to-use stick format and domed bullet head for touch-ups on the go• Available in 15 flexible shades to suit a wide range of skin tonesPlant-powered ingredients:• Bamboo Stem Powder: Absorbs excess oil and mattifies the look of skin• Black Cumin Seed Oil: Helps to brighten and even out the look of skin• Antioxidant Botanical Blend: Moisturizes and softens skinWell People products are pregnancy friendly. We formulate without: Phthalates, Parabens, Oxybenzone, Triclosan, Phenols, Retinoids and Hydroquinone. We recommend always checking with a doctor before using any products while pregnant or breastfeeding.All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 100+ EWG Verified products.Well People is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your Well People product!
Well People’s Supernatural Complexion Stick Foundation + Concealer is a multi-use complexion stick that your skin will love. This lightweight, creamy foundation and concealer hybrid delivers buildable, light-to-medium coverage and a natural finish that’s ideal for spot coverage or all-over wear. Enriched with oil-absorbing bamboo stem powder, black cumin seed oil and an antioxidant botanical blend, the skin-balancing formula helps to moisturize, soften and even out skin tone for brighter skin over time. Features an easy-to-use stick format and domed bullet head that are perfect for on-the-go touch-ups.Why you’ll love it:• Lightweight concealer and foundation stick that helps to moisturize, brighten, even out skin tone and absorb excess oil• Delivers buildable, light-to-medium coverage and a natural finish that melts into skin• Versatile makeup stick that’s perfect for spot coverage and an all-over application• Enriched with bamboo stem powder, black cumin seed oil and an antioxidant botanical blend• Easy-to-use stick format and domed bullet head for touch-ups on the go• Available in 15 flexible shades to suit a wide range of skin tonesPlant-powered ingredients:• Bamboo Stem Powder: Absorbs excess oil and mattifies the look of skin• Black Cumin Seed Oil: Helps to brighten and even out the look of skin• Antioxidant Botanical Blend: Moisturizes and softens skinWell People products are pregnancy friendly. We formulate without: Phthalates, Parabens, Oxybenzone, Triclosan, Phenols, Retinoids and Hydroquinone. We recommend always checking with a doctor before using any products while pregnant or breastfeeding.All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 100+ EWG Verified products.Well People is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your Well People product!
Say goodbye to dry! This sheer to medium coverage foundation contains a blend of deep sea water, calendula, green tea, cucumber and cactus flower to hydrate, soothe and nourish the skin. The weightless formula was designed for normal to dry skin, and can even be used on irritated, inflamed skin.
Say goodbye to dry! This sheer to medium coverage foundation contains a blend of deep sea water, calendula, green tea, cucumber and cactus flower to hydrate, soothe and nourish the skin. The weightless formula was designed for normal to dry skin, and can even be used on irritated, inflamed skin.
Say goodbye to dry! This sheer to medium coverage foundation contains a blend of deep sea water, calendula, green tea, cucumber and cactus flower to hydrate, soothe and nourish the skin. The weightless formula was designed for normal to dry skin, and can even be used on irritated, inflamed skin.
Create the naturally flawless look you've always coveted with this ultra-fine, luxurious powder. The lightweight formula provides buildable coverage and a soft radiance—without any glitter or shimmer. The exclusively-designed container dispenses the precise amount of powder.
The super serum answer to your skin concerns. This high-performance elixir contains a potent youth complex of peptides, age-defying antioxidants, illuminating vitamin C, and hydrating cross-linked hyaluronic acid. Say hi to brighter, plumper skin.
We’re committed to reducing unnecessary waste in the industry. We work with trusted retailers and global brands by keeping, what we like to call, imperfectly perfect products in circulation. Just because there’s an imperfection to the packaging doesn’t mean the product shouldn’t make its way to your shelf. That’s why when you shop with This is Beauty you’re part of something bigger, a movement that makes a positive impact on the entire world of beauty, for you and our planet.
